Friday, April 17, 2015

Apple Watch - My Simple Take




    I can say that almost all of the tech products in the market are not good investment. I myself  has purchased a Nokia 5510 during the 90's and I bought it at Php15,000. But as soon as a  new Nokia phone models were introduced in the market, Nokia 5110 price dropped drastically to Php1,500.00! 
   
    A TV commercial for a high-end swiss watch which was shown before on CNN became my "guide" on owning a watch. The TV ad says, "You don't own a Patek,  You keep it for the future generation." The TV ad has a sublime message that a swiss handmade watch increases its value as it ages. So, there is definitely a promise of a "return of investment" for your swiss watch  if you know how to take care of it.

     But I have a negative feeling on any tech watch. A tech watch diminishes its value (like cellphones) as a new version emerges. It is really a true case of a money waste. Money goes to the drain literally. I have not heard of any pawnshops in the Philippines that accept battery operated watches as loan collateras for a very long period of time.



Photo taken from one of my social media accounts



      I think the target market of an Apple Watch is for the age range of 15 (rich kids) to 30 years old (kids at heart but has a lot of purchasing power). The only advantage, I may say, of an Apple watch compared to a traditional handmade swiss watch is, you can drive safely as you are talking with someone without using a headset. That's it! Less traffic violation of using a handset phone while driving and lots of lives will be saved from a vehicular accident. :)

     In your current Iphone, you can check the weather in any part of the world and you can explain in long text messages to someone you owe an explanation with. So, why bother purchasing another product (from the same company) if your Iphone provides all the services that you need? And I am sure that your electric bill will increase as a new  gadget is added in your household.

     I think, Apple watch will reach a plateau sales as soon as the market realizes the "business side" of owning a watch. But if an Apple watch will be used in a spacecraft going to Pluto and back to Earth, that's another story! 

     Actually, it is not the hand made swiss watches that are being threatened by the Apple watch, it is the other way around. The swiss made watches ARE the ones who pose a strict competition to the Apple watch. But the Apple Iwrist. (Trademarked by me, contact me if you want to use the Iwrist name :) ) will still sell because it is fashionable and the design is 22nd century...ish.

     And I love Apple!